
Rudyard Kipling’s rousing If reads:
IF you can keep your head when all about you
Are losing theirs and blaming it on you,
If you can trust yourself when all men doubt you,
But make allowance for their doubting too;
If you can wait and not be tired by waiting,
Or being lied about, don't deal in lies,
Or being hated, don't give way to hating,
And yet don't look too good, nor talk too wise:
If you can dream – and not make dreams your master;
If you can think – and not make thoughts your aim;
If you can meet with Triumph and Disaster
And treat those two impostors just the same;
If you can bear to hear the truth you've spoken
Twisted by knaves to make a trap for fools,
Or watch the things you gave your life to, broken,
And stoop and build 'em up with worn-out tools...
And Cameron’s speech:
If you put in the effort to bring in a wage, you will be better off.
If you save money your whole life, you will be rewarded.
If you start your own business, we’ll be right behind you.
If you want to raise a family, we’ll support you.
If you… you get the picture.
Others say the Tory leader’s speech is a little closer to the Sermon on the Mount, a lot will be down to delivery.
What’s for certain is that it will not contain any policy veering instead towards the “personal vision” type of speech.