Thursday, 6 November 2008

Tory talk

A Conservative memo leaked to a Sunday paper suggested the party's PR troops might want to rehash old announcements to try and get more coverage.

The Tory PR machine has worked in overdrive for the last year trying to capitalise on good poll ratings.

But with a resurgent Gordon they have struggled to keep the initiative.

So yesterday the regional media were invited to a Tory transport briefing.

It ended up being on the high speed Birmingham/Leeds/Manchester rail-link, which was announced at their conference over a month ago.

There was no attempt to dress it up as a new announcement to be fair, I guess from their point of view it was worth a try.

But obviously there was never going to be a new story from the hour long session. Still, it was good to talk.

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